I understand the economics of it as well, and I agree that it stinks, but it might help to know alot of the planned future upgrades will not be free even for the online buyers. If my understanding is right, and I'm sure I'll be corrected if I'm wrong is that future creature packs and fish packs will be for a small fee. I do believe the 3d background will be free though. I for one plan to purchase all available upgrades which I know will make Jim and Prolific happy
